Dropshipping
Founder / team lead
8 strangers, zero to ₹2.5L in two months.
Context
- A Masters' Union venture: recruited and aligned 8 strangers into a working team, and built a Shopify dropshipping business from zero to ₹2.5L in revenue in two months.
Actions
- Recruited and aligned 8 new people into a working team from a cold start
- Ran product, pricing, and stall-position testing across weekends
- Progressed pricing from basic to target to perceived-value pricing as the business matured
- Root-caused a Shopify backend issue by working directly with Shopify support
- Pitched and sold face to face at a mela, converting interest into revenue on the spot
Challenges
- Building a functioning team and business process from a cold start with people who'd never worked together
- Debugging a Shopify backend issue beyond the obvious layer
Outcome
- ₹2.5L in revenue in two months
- ₹1.39L in a single day at a mela — top 5 of all teams
Learnings
- Selling is a skill that compounds with the product — pricing and pitch matter as much as the product itself
Shopify